Packaging Design is a critical part of any products successful sales in retail or online. For most people, the packaging “is” the product and it has to communicate the product’s use, benefits, features, and brand values. Deal Design was honored to be selected to develop the new Michael Phelps brand Ninja swimming goggles packaging. The solutions was a breakthrough in packaging design for the category. Deal Design’s packaging design work has been featured as one of the Best Designs by Design Rush in Packaging Design category. David Deal comments on the honor.
“We are grateful to be recognized by Design Rush for our work on the Michael Phelps brand Ninja Competition Swimming Goggles. It was a challenging project–introducing a rigid setup box to a category that’s been dominated by blister packs and plastic shells. The solution really elevated the product to best-in-class, matching it’s quality, craftsmanship, and it’s founders historic accomplishments.”
– David Deal, Principal
